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Hamboards' team rider, Frankie Seely wrote about her experience surfing the wave ranch and the story of her video: “Experience the Dream".

The Project

When I first spoke to Donnie about the project, I was driving back to class from a surf session at Seaside Reef, San Diego. I distinctly remember talking about how crowded the spot was and how we could use that as a way to showcase the surf skate product “Hamboards” and maybe an idea for a women's film festival. We spoke about having a surf session at the ranch, we wanted to emphasize the idea of my own “private wave”.

The premise would be about a California girl frustrated with the overcrowded beaches of California, after a frustrating surf session she drifts off to sleep. In her “dream” the girl goes into a trance where she surfs the wave pool trying out different equipment, different crafts, and maneuvers. She is having the time of her life surfing perfect waves at Kelly Slater's Wave pool, smiling from ear to ear until she wakes up. After she realizes that her experience was “just a dream” she goes outside to skate with her friends creating her own “ private wave”.

The Logistics

I didn’t know the logistics if this project would happen because Kelly Slater's Wave Pool is a very coveted location and only a select group of either wealthy people or pro surfers have access to. We confirmed our schedule time at Kelly Slater's wave pool only a couple months down the line after our first conversation. I was ecstatic, I couldn’t believe that I was going to a place that seemed out of my reach at the time. I have watched endless videos about this wave since Kelly documented his first ride on the wave machine. I did not contain my excitement when I found out I was going to the pool.



A couple weeks down the line, I had heard there was a chance that we could not go on the ranch or we might need to go next time. I was somewhat disappointed but miraculously we were able to figure out a new time to go to the ranch. Again all of the excited emotions came rushing back. I bragged to my friends about it after of course, r I found out that the appointment to the wave ranch was one hundred percent confirmed. I felt like the most blessed human, I felt like I could dance all night when I received the confirmation from the ranch. I can say without hesitation that surfing is an addiction. The Trip

I remember that it was only a couple weeks after my birthday when we got to the ranch. It took my dad and I around three hours to get there from my house in Topanga, California. I could not sleep the night before, it didn't seem like it was real or it felt like I was going on a remote trip. We drove inland which seemed like to be in the middle of nowhere. I could see small towns, country towns, and ranches as I went from county to county. The air was dry and cold, it almost felt like I was heading to snowboard in Mammoth instead of going surfing .

I fell asleep for most of the car ride because of my restless night and before I knew it we were driving into the town of Lemoore. As we checked into the hotel, I noticed that the hotel was also a “native american themed” casino. The hotel was decorated as if we were in a history museum mixed with a dave and busters, those two styles of decor and architecture do not mix well together in my opinion. I remember the smell in the casino, a potent mixture of cigarettes and booze.

My dad thought that we should explore the casino since we got to the hotel earlier than expected. We walked around and noticed that the meals were fairly cheap, there were a lot of people of hispanic descent, and the tension was extremely high. This casino wasn’t glamorous like Las Vegas in the Bellagio, this place looked like a place of desperation. I saw people clinging onto the slots as if they blew their last bit of their savings away .

The casino didn’t feel like entertainment instead the slots seemed like a necessity. I couldn't watch it anymore , I had to go to sleep because we had to be at the ranch at 6 am sharp the next morning. Somehow I fell fast asleep.

The Ranch

I woke up to a foggy morning, I got out of bed as fast as I could and I shook my dad to get up. We rushed out of the hotel as fast as we could down to the lobby, into the car, and on the road in a matter of minutes. We didn’t realize how close the surf ranch was to the hotel, we waited for twenty minutes in the car before we started to see more cars showing up. It felt like a dream, everything was very hazy and fog was hovering over the ground. The Surf Ranch looked like a small modern cabin like a country club and it felt like it too.

As we walked through the doors all I could see were rows of firewire surfboards from one side of the room to the other in between the lockers with our names on each one. We walked through the first room and into the second room which had a T.V and a catering set up on the side table. The table had the most elegant looking avocado toast I have ever seen, beautifully executed with other snacks like hummus, coffee, and fruit. It was one of the best hospitality I have ever experienced, better than the four seasons, the hilton, the estancia hotel, and the ritz carlton.

This hospitality was at one hundred percent, the staff told us what to expect while surfing, showed us the jacuzzi, jam room for playing music, and they were always around to answer questions. The curation of design at the Ranch was amazing, it had country vibes with mid century modern elements in the architecture. Everything seemed perfectly placed and everyone's stoke level was off the charts.

The Wave

The wave itself looked fake , it was something we would day dream about during class or when the waves are flat. I have never seen perfection in a wave like this, no ripples and completely glassy. During the first morning session the fog was starting to disappear which gave a luminous color from the sun peeking through the fog and glistening onto the water. It looked like we had just found paradise despite the extremely cold weather. I was grouped with three people on one side of the pool while the other three were located on the other side of the pool.

I was grouped with two frothy groms which wasn't ideal but fortunately I could keep up with them. We went back and forth for an hour, I switched off with as many boards as I could. I went from a shortboard, to a fish, to a longboard, to a fun board because I wanted to make the most out of this opportunity. I wanted to get the most footage and utilize my time at the ranch as best as I could hour to hour.


The way the wave is set up is that each person gets a chance to surf from one end of the pool starting at a colored flag to another colored flag then the next person goes or each person gets two waves per session all the way from one side to the other.Our group chose to split the waves so we all could have more time surfing and to have less risks of messing up a perfect wave at Kelly Slater's Wave Pool. I caught so many waves that day but my best session was my last when I got the wave more dialed in.



What people don’t understand when they first get on their first wave is that it is not like the ocean, every area is calculated like the tube section. Naturally, surfers are used to figuring out what type of section will be next in order to carry out a maneuver. When surfing the wave pool, each section is already there and there's no need to look for “the barrel section” or “ when to turn '' because it is the same every time just like a skate park.

After a long four hours of surfing the wave pool I felt one of the happiest I have felt in a long time with non stop waves for 4 hours to myself. I remember my smile going from ear to ear after I caught my last wave in during sunset hour. After the group left the pool, we had an amazing dinner to top off an amazing day. I played the guitar while eating some cookies with the group, we said our goodbyes, and we were off to a long three hour drive but this experience was something I’ll never forget.

Frankie has a new blog, check it out: the front half






Los Angeles County officially announced Wednesday, May 6, the guidelines for the first round of businesses to reopen. Approved by the tantrum throwing Gov. Gavin Newsom to begin as soon as Friday, which makes no sense in why he wants to make all these businesses wait these extra days. He claims "science and data", but we all know his science and data is flawed.

L.A. County Supervisor Kathryn Barger said trails, golf courses, florists, car dealers and retail businesses selling toys, books, clothing, sporting goods and music can open as soon as Friday with curb-side pickup only.




As for the parks, County staff will be deployed to monitor trails to ensure they don’t become overcrowded.

“What’s best for other counties may not necessarily be right for Los Angeles County as we are the most densely populated county in the state,” said Barger.

“Our guidelines will certainly look different than others. When we reopen slowly but surely we must maintain physical distancing, continue to wear face coverings and rely on pickup and delivery.”

Again ,no word on beaches reopening.


For more of our coverage of the Coronavirus lockdown, closures, and how our local surf community and businesses are doing, CLICK HERE





L.A. County Director of Public Health Dr. Barbara Ferrer said at a news conference on Tuesday that L.A. County beaches, which have been closed since March 27, will reopen “soon.” She kept very vague about the reopening of the beaches. The existing health officer order closing the beaches expires on May 15.

Ferrer said her department has been “working hard” with the mayors of beach cities and L.A. County Beaches and Harbors.

“I think we’ll have a plan that will have our beaches reopen safe,” she said. Noting that the county’s beach city mayors have been working with beaches and harbors staff and have “created some documents that we are reviewing at the public health department. These are consensus documents and we think they look great.”

Ferrer said those documents “will give us the ability to have a road map for safely reopening county beaches here in L.A. County.” But Ferrer refuses to mention any timeline for the reopening L.A. County beaches.

San Diego was able to reopen their beaches. Orange County and Ventura were able to as well. Those beaches reopened with health guidelines in place, but looks like this Ferrer lady needs more time to come up with her own guidelines for LA beaches.



For more of our coverage of the Coronavirus lockdown, closures, and how our local surf community and businesses are doing, CLICK HERE




Inspired by owner and designer Francesca Aiello's Malibu roots comes Frankie's Bikini's exclusive swim collection, Day Trip to Malibu. Filled with shimmering pastels and an edgier blue snakeskin print, this collection is for the effortlessly cool Cali girl. SHOP THE COLLECTION








Here's some of the surf photos from a quarantined Cinco De Mayo morning at the Venice Pier.

This set of surf photos was shot by Six12 Media and brought to you by RVCA.

These are just a few of the 70+ photos from this session. If you were out there, you probably got some surfing shots, probably multiple photos, they will be in the complete photo gallery for this day, check them out, the link to the complete gallery is down below.

RVCA Men's Trunks




RVCA Boys' Apparel





RVCA Women's Swim






You can find over 60 more photos from this session, all full size and in high-resolution, in this photo galler7:

Venice Pier - Tuesday 5-5-2020 Photo Gallery


If you were out there, we probably got some cool surfing shots of you, go check them out!

Wanna see photos from previous days at this and other local surf spots?
Click Surf Spot Galleries and look for the spot and then the date.

RVCA US


Surf spot photos are back. Here's just some of the surf photos from Cinco De Mayo at the Venice Breakwater. This set of photos was shot by Six12 Media.

These are just a few of the 70+ photos from this session. If you were out there, you probably got some surfing shots, probably multiple photos, they will be in the complete photo gallery for this day, check them out, the link to the complete gallery is down below.












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You can find about 60 more photos from this session, all full size and in high-resolution, in this photo gallery:

Venice Breakwater - Tuesday 5-5-2020 Photo Gallery



If you were out there, we probably got some cool surfing shots of you, go check them out!

Wanna see photos from previous days at this and other local surf spots?
Click Surf Spot Galleries and look for the spot and then the date.

Etnies Free Shipping on Orders Over $99, Shop Now!



Yesterday, San Clemente and Laguna were allowed to re-open.

Today, the tantrum throwing governor of California is allowing 3 more cities to reopen their beaches.

The cities of Huntington Beach, Dana Point and Seal Beach can now reopen their respective beaches with modifications to protect public health and avoid crowding.

Huntington Beach outlined the following specific regulations for beachgoers:

- Local beaches will be open from 5 a.m. - 10 p.m.
- Only "active recreation activities" are allowed, including walking, running, hiking and bicycle riding
- Physical distancing must be practiced
- The ocean will be open to swimming, surfing and other water activities
- Huntington Beach Pier, beach playgrounds and picnic areas will remain off-limits
- The following Huntington Harbor beaches will remain closed: Davenport Beach, Humboldt Beach, Trinidad Beach, Seabridge Park Beach

Under the modifications, "passive games," loitering, sunbathing and any gathering of people, except when with those in your immediate household, are prohibited.

For more of our coverage of the Coronavirus lockdown, closures, and how our local surf community and businesses are doing, CLICK HERE