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Here’s how it works: 1. Get creative with one of Sun Bum's products (ie: a bottle of SB sunscreen, your favorite Sun Bum shirt or even a Sonny sticker) and post a photo on Instagram using #showusyourbum #trustthebum #sunbum. All entries must have the Sun BUm logo clearly visible to qualify. Need product? Go buy some at your neighborhood surf shop or order some on Amazon:

3. On August 29th the Sun Bum Crew will pick their 4 favorite shots of the summer.
Grand Prize: Electra Townie 7D Beach Cruiser Bike ($479.00 value)
1st Prize: $250 Online Gift Code and a 16″ Collectible Vinyl Ape ($200.00 value)
2nd Prize: $100 Online Gift Code and a 9″ Collectible Vinyl Ape ($40.00 value)
3rd Prize: $50 Online Gift Code and a 9″ Collectible Vinyl Ape ($40.00 value)

Note: Photos may be submitted through Instagram up until August 28. Top 4 will be chosen by Sun Bum. You may enter multiple photos, but can only win one of the Top 4 prizes. Photo entries may be used by Sun Bum for future promotional/marketing purposes.

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